Passion is what Sells!
I saw a sales presentation last week from a guy that was very passionate about his product and he really got everyone's attention. His enthusiasm and energy showed in his presentation with his personal belief that he could really help his clients with his product. After the meeting, he had 4 appointments for a product that cost $3500! What is really amazing is that the ones attending were all realtors and I am sure most could not afford to be spending that much money right now.
Here is a great article that explains this concept and how it can help your sales career! The article explains how this trait separates good sales professionals from the great ones like Steve Jobs, founder and CEO of Apple, above.
Click Here to read: Sales Passion Article
Are you passionate about your service and your market? My gut tells me that this financial melt-down has gotten you down as it has me. So, this article is for all of us! We all need to get some more "pep in our step" and heightened confidence in our service and our markets so we can help stimulate our economy and our personal pocketbooks.
To be passionate, we have to get excited and reel off statistics and tons of information about our market and our service by mentioning personal beliefs and "personal stories" in our presentations. Our eyes, body language, raised voice and facial expressions show our enthusiasm and this is the key to making sales happen. Mentioning some deals recently completed or currently in the works helps us too by letting our prospects know that we are successful and that others are using us for their transactions right now. This is the "herd behavior" that really helps in showing your passion.
Get your clients to call me and I will use my passion to help them understand how good you are to help them get to know you better! I'll also help them see that the time is right to buy. In fact, it has NEVER BEEN BETTER! I'll mention that in 5 years, they will kick themselves for not getting into this market when all conditions were perfect. The "stars were all aligned" - First-time tax credits, great rates and great home values.
Finally, despite what many ads and talking heads' are saying to the contrary, we can still get people approved with only a 580 FICO!! Spread the word!
Senior Mortgage Advisor
PHH Mortgage - 843-230-7929
Senior Advisor - Helping you GROW your business!
www.activerain.com./luckydog1 - SC
www.activerain.com/luckydog2 - NC
